The brief for the logo: simple text, with the main focus on the word REVEL. My creative direction was for all products to remain on white backgrounds so the color ‘punched’, and to allocate each flavor a solid color, in that the tag line was born: ‘Add color to your Night’.
An exciting product where I have been involved from the real start the the finish line! Logo design, retouching, packaging, all marketing and menu material, photography, website, all media images and posters.
